After the excitement of winning Converter of the Year, Day 2 at Labelexpo Europe brought another proud moment for OPM Group.
On Wednesday, our Managing Director Chris Ellison took the Pulse Stage to deliver a keynote speech that resonated across the industry. His session explored the converter’s journey toward diversification, sharing OPM Group’s transformation from a traditional self-adhesive label printer to a leader in flexible packaging and pouch conversion – A journey that began over two decades ago!
Chris didn’t just tell our story; he offered actionable insights for converters looking to evolve, expand, and innovate.
Key highlights from the session included
- Strategic diversification: How narrow web UV label printers can leverage existing equipment to enter the flexible packaging market.
- Technical capabilities: Innovations in technology, machinery and materials that smooth the transition into flex pack.
- Identifying Opportunity: How to approach your customers and listen to what they need from their print partner.
- Industry trends: How to use sustainability, consumer convenience, e-commerce and evolving consumer needs as drivers of change
- Lessons learned: Bold decisions, unexpected breakthroughs, and practical insights and frequently asked questions.
The session wrapped up with a lively Q&A, where Chris answered questions and shared candid reflections on the learning curves, sacrifices, and rewards of stepping outside your comfort zone to become a pioneer.
